No matter where you venture in the world, you’ll likely come across someone who appreciates a different music style than you. With today’s easy access to music discovery services like The Hype MachineSoundcloud, and Bop.FM, musical genres (and international artists) from all around the world are becoming easier than ever to discover. While some music can be associated with its country of origin, music is becoming more globalized in part due to services like this.

In Mid-July, Bose, the audio company, launched a web series exploring thriving music scenes around the world. What makes the series notable is the ability for each country to put a spin on a well-known genre by adding their own cultural aesthetics to it.

In the videos below, watch the unexpected successes of dancehall and reggae in Japan, indie show sell-outs in Mexico, and an electronic dance community stirring up in India.

Episode I: Dancehall in Japan

“In the first film of a trilogy exploring music scenes around the world, we investigate the continuing, somewhat unlikely success of dancehall and reggae in Japan. The principle characters include Yokohama’s soundsystem kings Mighty Crown who in many ways paved the way for the scene as it is today.

Batty Bom Bom is one of the scene’s most well known dancers and is a former winner of the prestigious annual Dancehall Queen competition. The Illmatic Gyalz don’t only teach newcomers to the scene how to do the dance moves, they also educate them on Jamaican culture and language.

For all, dancehall is a fundamental part of their life and the music, the style and the culture runs through them. Whilst outsiders may find their fascination bizarre, the scene is as energetic and vibrant as anywhere on the planet.”

Episode II: Indie in Mexico

“In the second film of a trilogy exploring vibrant music scenes in unusual locations around the globe, the spotlight turns to Mexico. Specifically, the underground indie scene in the capital Mexico City that is starting to garner significant attention outside the country.

We meet Little Jesus who are leading the charge for new independent bands taking their futures into their own hands. They play a sold out show at seminal Mexico City DIY venue with like minded soul Julio who records as I Can Chase Dragons.

We also talk to energetic young upstarts Los Blenders and O Tortuga who are at the start of their journeys and are often found playing together at raucous house parties that they put on with their friends.”

Episode III: EDM in India

The full-length video is no longer publicly available. This is a teaser trailer instead.

The full-length video is no longer publicly available. This is a teaser trailer instead.